Terms & Conditions

Patterns GTM Inc.

(A Delaware Corporation)

2 Windtree Lane, Glen Mills, Pa 19342

Last Updated: 26th September 2025

1. Acceptance of Terms

These Terms and Conditions (“Terms”) govern Customer’s access to and use of the software-as-a-service platform and related services provided by Patterns GTM Inc. (“Patterns GTM,” “we,” “our,” or “us”). By executing an Order Form, accessing, or using the Services, Customer agrees to be bound by these Terms.

2. Definitions

• “Customer Data” means all electronic data or information submitted by or on behalf of Customer to the Services.
  
  
• “Services” means Patterns GTM’s hosted SaaS platform, applications, integrations, and related support.
  
  
• “Order Form” means the ordering document executed by Customer specifying the Services purchased.
  
  

3. License Grant and Restrictions

Patterns GTM grants Customer a limited, non-exclusive, non-transferable right to access and use the Services solely for Customer’s internal business purposes. Restrictions include: no sublicensing, resale, reverse engineering, or use for unlawful purposes.

4. Customer Data

(a) Ownership. Customer retains all rights, title, and interest in and to Customer Data.

(b) Data Use. Patterns GTM may process Customer Data solely to provide the Services and as otherwise permitted herein. Customer Data may originate from Customer’s enterprise systems including, without limitation, finance, sales, customer success, marketing, product, and communications platforms (e.g., Slack, Gmail).

(c) Anonymized and Aggregated Data.

Patterns GTM may process Customer Data in a form that has been de-identified and aggregated, such that it cannot reasonably be used to identify Customer, its Authorized Users, or any individual. Patterns GTM employs commercially reasonable safeguards to prevent re-identification. Such data may be used to: (i) analyze and improve the Services; (ii) develop insights and analytics; and (iii) produce benchmarking reports. These will not identify Customer or disclose Confidential Information.

(d) No Modification of Customer Systems.

Except as expressly authorized by Customer in writing, Patterns GTM does not alter, delete, or modify data within Customer’s own systems. Certain onboarding or implementation activities may require configuration changes jointly undertaken by Customer and Patterns GTM, but such activities will occur only with Customer’s prior knowledge and cooperation.

5. Security

Patterns GTM will implement commercially reasonable administrative, technical, and physical safeguards to protect Customer Data against unauthorized access, use, alteration, or disclosure. These safeguards include the use of industry-standard encryption technologies to secure Customer Data both in transit and at rest. While no method of transmission or storage is completely secure, Patterns GTM regularly monitors and updates its practices to help maintain the confidentiality, integrity, and availability of Customer Data.

6. Confidentiality

Each party agrees to protect the other party’s Confidential Information with at least the same degree of care it uses to protect its own confidential information of similar importance, but in no event less than reasonable care. Confidential Information may only be used as necessary to perform obligations under these Terms and may not be disclosed to any third party except to those employees, contractors, or agents who have a need to know and are bound by confidentiality obligations no less restrictive than those set forth here. These confidentiality obligations will survive termination of the Terms.

7. Disclaimers

The Services are provided “as is.” Patterns GTM disclaims warranties including merchantability, fitness for a particular purpose, and non-infringement.

8. No Professional Advice.

The Services, including any insights, benchmarking, analytics, recommendations, or other outputs generated by Patterns GTM, are provided solely for informational purposes. Such outputs do not constitute legal, financial, accounting, or other professional advice, and Customer is solely responsible for evaluating and relying upon such outputs in its own discretion. Customer acknowledges and agrees that (i) Patterns GTM does not provide legal, financial, accounting, or other regulated professional services, (ii) no attorney-client, fiduciary, or other advisory relationship is created between Patterns GTM and Customer, and (iii) Patterns GTM shall have no liability arising from Customer’s reliance upon any insights, recommendations, or information generated by the Services. Customer is solely responsible for obtaining its own legal, financial, accounting, or other professional advice regarding any decisions or actions arising from its use of the Services.

9. Limitation of Liability

To the fullest extent permitted by law, neither party will be liable for any indirect, incidental, special, consequential, or exemplary damages, including but not limited to loss of profits, goodwill, data, or other intangible losses, even if advised of the possibility of such damages.

Except for liabilities that cannot be limited by law, each party’s aggregate liability arising out of or relating to these Terms will not exceed the total fees paid by Customer to Patterns GTM under these Terms in the twelve (12) months preceding the event giving rise to the claim.

9. Termination

Either party may terminate these Terms upon thirty (30) days’ prior written notice if the other party materially breaches and fails to cure such breach within the notice period. Termination will not relieve either party of obligations intended to survive, including but not limited to payment obligations, confidentiality, disclaimers of warranties, limitations of liability, and governing law.

10. Governing Law and Jurisdiction

These Terms will be governed by and construed in accordance with the laws of the State of Delaware, without regard to conflict of law principles. Any disputes arising out of or relating to these Terms will be subject to the exclusive jurisdiction of the state and federal courts located in Delaware, and each party consents to the personal jurisdiction of those courts.